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Alfa Romeo returns to the U.S. market in 2012

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Sergio Marchionne said that Alfa Romeo will return to the U.S. market in the next 24 months, helped also by the partnership with Chrysler. The future of the Alfa Romeo brand stand still questionable, the Fiat group following to release a decision on the fate of their subsidiary in April. But latest informations give hope for the fans of the brand.

Sergio Marchionne, Fiat-Chrysler alliance’s president, confirmed the return of the premium brand in the U.S. market. This decision will bring a solid plan for the future of Alfa Romeo, which means that pessimistic prophecies will be temporarily set aside.

In the future, Alfa Romeo will share more platforms with Chrysler, both in Europe and in USA. A concrete example is the C-segment platform, found on the Giulietta model, which would be included also in Chrysler, Dodge, Jeep, Lancia and Fiat ranges. Alfa Romeo withdrew from the U.S. market in 1995 because of problems with the quality of its products. Fiat tried to return overseas in 2003 when was working with General Motors, but plans have not materialized.

Andrei Ursu
the authorAndrei Ursu
Andrei is one of the oldest automotive journalists of Automotorblog and has written more than 3000 articles for our publication. He has been passionate about cars since he was a small child, and he joined our team of writers in 2009. In addition to his passion for cars, he is also passionate about music. In his free time, he composes songs and sings them, which also brought him real success in the musical field.

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