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GM says Good Bye to Daewoo name

Chevrolet CamaroChevrolet Camaro
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I remember how a few years back I started laughing at the idea of how GM were re-branding Daewoo products into Chevrolet ones.

Chevrolet Camaro
Chevrolet Camaro

This didn’t seem to clash with the idea at General Motors and the Americans keep on hitting it home with the name change.

And in reading the latest announcement we’ve reached a simple conclusion, it is now the turn of the Koreans to laugh just as much as I did. That’s because the Daewoo name will now die at home in South Korea.

Chevrolet Aveo Sedan
Chevrolet Aveo Sedan

It’s not really a sad moment in car history because while Chevrolet never really made that much of a great car, Daewoo products were almost entirely rubbish.

Once the Koreans get adjusted to the idea, GM will send in all of the troops it has in the Chevrolet army and they will revolutionize everything.

In truth, they will just change some old cars with some slightly newer ones wearing a different name. It will still take quite some time before the Chevrolet brand will bring in the Camaro, Orlando, Spark and Aveo everywhere.

Chevrolet Spark
Chevrolet Spark

According to Mike Arcamone, President and CEO of GM Daewoo the name change process should be completed by the end of the first quarter of 2011.

George Lupica
the authorGeorge Lupica
George grew up with cars and began reading car magazines even before he got his first car. Before deciding to become a full-time writer in 2010, he had a corporate job and a deep passion for all things automotive. George has built himself a fan base while reviewing SUVs and sport sedans for Automotorblog.

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