Lately we’ve been experiencing quite a rise in ArtCar creations. We all know how the ArtCar ball started rolling at BMW who are still at it.
That’s a given, but who else joined in to the game? A long time ago, only this McLaren managed to do so but what about in more recent times?
Well, Tesla had a go with the Roadster ArtCar and then even Fiat had an attempt. The Fiat 500 Bicolore was a good start but it wasn’t a proper ArtCar.
The Italians admit the two tone isn’t enough in these conditions so they decided to have another go. Fiat took their small city car to the Art Basel festival in Miami Beach where instead of having a choice of a single artist to work on their creation they pretty much let everybody have a go.
Within the Art Basel festival, Fiat participated in the four-day long Exhibitalia event where they chose several established artists and, get this, two teams of art college students to work on the Fiat 500 ArtCar.
I can’t make my mind up yet, but so far, so good, keep it up Fiat.