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Scion’s version of the iQ is delayed

2011 Scion iQ2011 Scion iQ
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I reckon the people who run Toyota are running into some trouble making deliveries for their U.S. prone brand, Scion. The winter must certainly be a factor.

2011 Scion iQ
2011 Scion iQ

Otherwise it’s difficult to understand why the Scion iQ would have been delayed until summer. Unless, of course, you understand marketing.

If that’s the case than you’d be somewhat sympathetic on Scion’s efforts with the release of the iQ.

As it turns out, or at least as far as a rumor (one that makes sense) has it, Scion is pushing back the launch date of the new iQ again for a simple reason. Having just recently released the 2011 Scion tC the company wants to keep attention centered on that model for a while.

2011 Scion iQ
2011 Scion iQ

This is why, the Scion iQ, is said to be losing its launch date at the beginning of March 2011 and is being pushed back by about another full quarter.

Scion claims that because some early prototypes were delayed from making it overseas from Japan, the entire production schedule has been slightly pushed back.

Upon reading this I’ve learned two new things. Americans enter Scion dealerships and buy whatever falls more easily to hand and the Japanese are very inefficient.

2011 Scion iQ
2011 Scion iQ

At this point, I’m not exactly sure what to believe about the Scion iQ but there’s word going round the Internet on how, because of this push back, it may end up being launched as a 2012 model.

George Lupica
the authorGeorge Lupica
George grew up with cars and began reading car magazines even before he got his first car. Before deciding to become a full-time writer in 2010, he had a corporate job and a deep passion for all things automotive. George has built himself a fan base while reviewing SUVs and sport sedans for Automotorblog.

2 Comments

  • The Scion iQ is a brave attempt to popularize small cars in the USA. Scion’s job is to melt the rest of the ice away with a cute, tiny, affordable eco-friendly-ish car.

  • Scion IQ is really a great city car. It’s interior is just impressive. The interior makes passengers comfortable and safety.

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