Ford's headquarters in Dearborn, Michigan, has seen a bit of an assault today, the parking lot was overwhelmed by Ford Thunderbirds and their owners. Why all the hype from owners? Well it's no outrage or anything of sorts, it's something way better, The T-Bird owners have gathered to celebrate the 55 years that have gone by since the first generation...
This is what some rumors have been cropping up with in relation with the American company's marketing issues. The decision seems to fall on the shoulders of the new marketing chief Joel Ewanick of parent company, General Motors. Joel Ewanick has switched ad agencies for Cadillac from Bartle Bogle Hegarty, to Publicis Groupe’s Fallon. What is very interesting about the...
The Chrysler subsidiary company, Jeep, have announced indirectly that they are considering a possible comeback to the very popular segment of pickups. This announcement came packed in within a discussion Mike Manley, President and CEO of the Jeep Brand had with an interviewer from PickupTrucks.com. Mike Manley expressed his interest in the compact and midsize pickup truck market thus proving...
Chrysler have just announced a massive recall involving nearly 285.000 2008-2009 minivans for a problem of the wiring in the doors that may lead to a fire. This is the second time this year that Chrysler's minivans are going on to the National Highway Traffic Safety Administration's website for a major recall. The first occurrence took place back in February...
Yes, I am aware of how weird it sounds, after all a diesel commercial vehicle isn't the primary target for tuning companies is it? In fact, there is quite a bit of sense and logic behind it when you consider that the "tuning" is only limited to a new map for the car's ECU. Electronics expert Unichip Europe has now...
