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Tag Archives: brand image

2011 Jaguar XF
Jaguar

Jaguar LA runs ambitious publicity stunt

Jaguar is a British brand, so selling in the UK isn't a problem, their cars are are reasonably good and helped along by the patriotism of the UK motorists. In the U.S. however, British brands don't really have that powerful a brand image and a reasonably good car isn't really enough to impress. As it happens, Jaguar claims their cars...

2012 Dodge Charger SRT8
Dodge

Dodge radiator grille in for a change

Dodge, much like most of the other manufacturers that are based in America is going through several changes. The latest in the line of modifications from the Chrysler sub-brand is related to how the cars actually look. The infamous radiator grille that Dodge vehicles showcase on their front ends is about to disappear. The crosshair feel of being chased by...

2011 Jeep Compass
Jeep

2011 facelift for the Jeep Compass

Chrysler, the one out of the Detroits' Big Three that I like least has really rolled up its sleeves and set to work. Their labors latest fruit is a new face for the Jeep Compass. In readying itself for 2011 the Jeep Compass became more of a Grand Cherokee. I'm not one to really admire the way car companies of...

2002 Lincoln Continental Concept Study
FordLincoln

Lincoln is considering a new Continental

Lincoln is considering bringing back a trademark model for them, the huge saloon they appropriately called the Continental. The higher ups over in Dearborn aren't so easily convinced, they reckon a compact model makes for better sales and would help the brand image a lot more than raising a leviathan from the dead. Speaking of the brand image and all...

Dodge Challenger
ChryslerDodgeJeep

Chrysler recalls 40000 vehicles

Chrysler Group LLC isn't having the best of luck overall and this is just another blow to the company image as a defect that is related to the ignition is making for a recall. The problem apparently is that the cars allow the removal of the key from the ignition before the car is shifted into park and as a...

Land Rover LRX Concept
Land Rover

Land Rover may offer a front wheel drive car

You may remember the Land Rover LRX concept from a while back and how the September of 2009 brought news of a debut this year and a production availability scheduled for 2011. This set of news from Land Rover isn't quite interesting as nothing really important is coming with that but there is a bit of a surprise in there...