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BMW North America CEO - Jim O'Donnell
BMW

BMW’s Jim O’Donnell apologizes for lack of trust in EV technology

Here's another of those very few occurrences when we all get to feel like the automotive industry is nothing more than a manufacturing political party. After previously ending a press conference at the New York Auto Show that focused on the BMW ActiveE on a negative tone, Jim O'Donnel came forward with a public apology on the matter. Having originally...

BMW i range
BMW

BMW i range could get a range extender

The Bavarians are pretty keen on their electric range, the i fellowship but good as they may be, they still suffer from the same real world problems. This is why BMW is currently considering adding some range extender devices to the i3 and whatever other pipeline products. We already know about the i8 and what BMW has in plan for...

BMW i range
BMW

BMW has big plans for i3 EV’s sales

The Bavarians may have barely announced their eco-friendly i brand coming into existence just a week ago but that hasn't stopped them from being ambitious with it. The smaller i3, and the first product from the range to come from the BMW eco brand is going to be a feeling a lot of pressure on its shoulders. By the year...