It seems that after Mercedes announced how they've decided to kill off the Maybach brand due to low sales some players really want its market share. One would think there's too little of it to matter but that's not the way the British at Bentley see the problem. Maybach only had a target of around 1000 cars a year and...
Marketing is beautiful, it almost brainwashes the audience when done brilliantly to a point where they will want the product so bad they'd walk on hot coal to get it. Sometimes however, marketing works in a different way, as GM did with the 2013 Cadillac XTS. They didn't exactly unveil it, but rather leak it for a few moments on...
If this was a new movie, it would be a critic's preferred choice and if this was a sales conference, lots of cigarettes would be smoked during breaks. Meanwhile, since this is the real world, the British at Jaguar-Land Rover have announced their new Vice Presidents, the ones that are supposed to take over operations in America. In short, Kim...
Those of us who really do have a long memory still know about a sporting company called Alpine that worked under Renault's wing. Spin the clock forward several decades and Renault is looking to create a new sport brand and you'd imagine that would be the name they pick. As it happens, the French think otherwise and they chose to...
Like all the editions held before it, the 2011 Geneva Motor Show promises quite the set of surprises. Weirdly, this year, the 2011 Audi A3 may be one of them. After the Ingolstadters have released some sketches and information we've found that the 2011 Audi A3 may not be as familiar a shape as you'd imagine. As it happens, the...
Pending some success during the Super Bowl with their new commercials and slogan, Chrysler decide to post their tagline on the front of their headquarters. The Auburn Hills building has been wrapped with an enormous poster, as we've seen before here only this time there's a new car and a new slogan. The canvas wrap portrays the front of a...
