The Failure of Car Data Aggregators Kills the Myth that Data is the New Oil
By Todd Thomas, CRO at AiDEN Automotive Car data aggregators have failed because they were built on three fundamentally inaccurate premises: 1) that data is the new oil. Oil can be stored and used in the future and the value may actually increase. That is not the case with data. Car data is most valuable in the moment, the value...