Archives

Aston Martin

The Aston Martin Rapide goes over the top

Aston Martin Rapide LuxeAston Martin Rapide Luxe
View

Actually, the Aston Martin Rapide tries to go over the top. I know it has many strong points but for a family car it also has many many problems.

Aston Martin Rapide Luxe
Aston Martin Rapide Luxe

Anyway, what I say doesn’t stop it selling and the British don’t mind this, but they do want to make Aston Martin Rapide owners get even more exclusivity.

Seeing as massive structural changes weren’t happening Aston decided to give the Rapide a bit of garnish.

Now, if you’re a traditional luxury manufacturer with the prestige Aston Martin has you can’t call your product like that. So they didn’t. The actual new package for the Aston Martin Rapide is the Luxe.

So what does the Aston Martin Rapide Luxe offer? Well, the Luxe trim package gets you a raft of exclusive colors (such as the weird sounding Quantum Silver).

The enhanced color choice isn’t everything though, the Aston Martin Rapide Luxe package also offers a custom-fitted leather luggage set matched to the hides of the car’s interior and interior goodies such as rear-seat DVD player (this may be helpful in distracting you from the lack of space you have) and glass switchgear and keyfob.

Aston Martin Rapide Luxe
Aston Martin Rapide Luxe

Naturally, no price announced but I’m expecting Aston Martin to charge a couple of millions or so for the Rapide Luxe version.

George Lupica
the authorGeorge Lupica
George grew up with cars and began reading car magazines even before he got his first car. Before deciding to become a full-time writer in 2010, he had a corporate job and a deep passion for all things automotive. George has built himself a fan base while reviewing SUVs and sport sedans for Automotorblog.

Leave a Reply

Share This Article
Send this to a friend